How to create campaigns in Leadeth?

September 17, 2020

Are you trying to work out which LinkedIn account type is right for you in 2025? With multiple subscription options and varying prices, choosing the right LinkedIn plan can be rather confusing. This comprehensive guide will break down every LinkedIn account type, their costs, and help you make the best choice for your needs.

Why LinkedIn Premium Prices Vary

Before diving into the specific account types, it’s important to understand why you might see different LinkedIn premium prices across various sources:

  • Geographic location affects pricing due to regional market differences
  • Currency exchange rates impact displayed prices
  • Monthly versus annual billing options offer different rates
  • Special promotional offers may be available in certain regions
  • Enterprise-level custom pricing varies by organisation size

Complete LinkedIn Account Types Overview 2025

Here are all current LinkedIn account types and their monthly costs (based on monthly billing):

  1. Free LinkedIn Account: £0/$0
  2. LinkedIn Premium Career: £23.99/$29.99
  3. LinkedIn Premium Business: £47.99/$59.99
  4. LinkedIn Sales Navigator Core: £79.99/$99.99
  5. LinkedIn Sales Navigator Advanced: £119.99/$149.99
  6. LinkedIn Sales Navigator Advanced Plus: Custom pricing
  7. LinkedIn Recruiter Lite: £135/$170
  8. LinkedIn Recruiter Corporate: £720/$900 per seat
  9. LinkedIn Learning: £31.99/$39.99

Detailed Analysis of Each LinkedIn Account Type

1. Free LinkedIn Account

Cost: $0

The free account is perfect for networking basics but comes with notable limitations:

  • Restricted messaging to non-connections
  • Limited profile view insights
  • Basic search functionality
  • No advanced filtering options

Best for: Professionals new to LinkedIn or casual users who primarily want to maintain their professional network.

2. LinkedIn Premium Career

Monthly Cost: £23.99/$29.99 Annual Cost: £191.88/$239.88 (£15.99/$19.99 per month equivalent)

Key Features:

  • 5 InMail credits monthly
  • 365-day profile viewer insights
  • Unlimited LinkedIn Learning access
  • Applicant insights and comparison tools
  • Job application analytics

Best for: Job seekers and professionals actively looking for new opportunities. According to recent LinkedIn data, Premium Career users are twice as likely to be hired.

3. LinkedIn Premium Business

Monthly Cost: £47.99/$59.99 Annual Cost: £460.68/$575.88 (£38.39/$47.99 per month equivalent)

Key Features:

  • 15 InMail credits monthly
  • Unlimited people browsing
  • Business insights and analytics
  • Competitor analysis tools
  • Industry trend reports
  • Full LinkedIn Learning access

Best for: Business owners, entrepreneurs, and sales professionals who need deeper insights and networking capabilities.

4. LinkedIn Sales Navigator Core

Monthly Cost: £79.99/$99.99 Annual Cost: £767.88/$959.88 (£63.99/$79.99 per month equivalent)

Key Features:

  • 50 InMail credits monthly
  • Advanced lead and company search
  • Lead recommendations
  • Real-time sales insights
  • Custom lead lists
  • Sales-focused homepage
  • Advanced search filters

Best for: Sales professionals and teams focused on social selling and lead generation.

5. LinkedIn Sales Navigator Advanced

Monthly Cost: £119.99/$149.99 Annual Cost: £1,040/$1,300 (£86.67/$108.33 per month equivalent)

Key Features:

  • All Core features
  • TeamLink for warm introductions
  • Smart Links for sales presentations
  • Advanced reporting capabilities
  • Team collaboration tools
  • Extended network access

Best for: Sales teams requiring collaboration features and advanced reporting capabilities.

6. LinkedIn Sales Navigator Advanced Plus

Cost: Custom pricing (approximately £1,280/$1,600 per seat annually)

Key Features:

  • All Advanced features
  • CRM integration
  • Salesforce data validation
  • Microsoft Dynamics integration
  • Enterprise-level reporting
  • Custom implementation support

Best for: Enterprise sales teams requiring full CRM integration and advanced collaboration tools.

7. LinkedIn Recruiter Lite

Monthly Cost: £135/$170 Annual Cost: £1,344/$1,680 (£112/$140 per month equivalent)

Key Features:

  • 30 InMail credits monthly
  • 20+ advanced search filters
  • Unlimited browsing
  • Candidate tracking
  • Basic ATS integration
  • Team collaboration dashboard
  • Hiring analytics

Best for: Individual recruiters and small hiring teams.

8. LinkedIn Recruiter Corporate

Monthly Cost: £720/$900 per seat Annual Cost: £8,640/$10,800 per seat

Key Features:

  • 150 InMail credits monthly
  • 40+ advanced search filters
  • Bulk messaging (up to 25 at once)
  • Advanced ATS integration
  • Pipeline analytics
  • Dedicated support
  • Enterprise-level data ownership

Best for: Large recruiting firms and enterprise HR departments.

9. LinkedIn Learning

Monthly Cost: £31.99/$39.99 Annual Cost: £191.88/$239.88 (£15.99/$19.99 per month equivalent)

Key Features:

  • 21,000+ professional courses
  • Downloadable resources
  • Course completion certificates
  • Custom learning paths
  • Mobile access
  • Offline viewing

Best for: Professionals seeking skill development and continuous learning.

How to Choose the Right LinkedIn Account Type

Consider these factors when selecting your LinkedIn account:

  1. Primary Goal:
    • Job searching → Premium Career
    • Lead generation → Sales Navigator Core/Advanced
    • Recruiting → Recruiter Lite/Corporate
    • Skill development → LinkedIn Learning
  2. Budget:
    • Consider annual billing for significant savings
    • Evaluate ROI based on your specific use case
    • Start with a lower tier and upgrade if needed
  3. Team Size:
    • Individual users → Basic tiers
    • Small teams → Advanced tiers
    • Enterprise → Corporate/Custom solutions
  4. Feature Requirements:
    • Basic networking → Free account
    • Advanced search → Premium tiers
    • CRM integration → Advanced Plus
    • Bulk actions → Corporate tiers

Maximising Your LinkedIn Investment

To get the most value from your LinkedIn subscription:

  1. Start with the free trial period to test features
  2. Use all available InMail credits monthly
  3. Take advantage of advanced search filters
  4. Regularly review analytics and insights
  5. Utilise integration capabilities with your existing tools

Next Steps

Ready to upgrade your LinkedIn experience? Consider these actions:

  1. Evaluate your primary goals and budget
  2. Compare features across relevant tiers
  3. Start with a free trial of your chosen plan
  4. Track ROI metrics for your use case
  5. Adjust your subscription as needed

Need help automating your LinkedIn outreach and maximising your investment? Leadeth offers powerful automation tools that work with any LinkedIn account type to enhance your lead generation and networking capabilities.

Book a Discovery Call Now!

Note: All prices mentioned are current as of January 2025. Currency conversions are approximate and may vary. Contact LinkedIn directly for the most current pricing in your region.

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