2. LinkedIn Premium Career
Monthly Cost: £23.99/$29.99 Annual Cost: £191.88/$239.88 (£15.99/$19.99 per month equivalent)
Key Features:
- 5 InMail credits monthly
- 365-day profile viewer insights
- Unlimited LinkedIn Learning access
- Applicant insights and comparison tools
- Job application analytics
Best for: Job seekers and professionals actively looking for new opportunities. According to recent LinkedIn data, Premium Career users are twice as likely to be hired.
3. LinkedIn Premium Business
Monthly Cost: £47.99/$59.99 Annual Cost: £460.68/$575.88 (£38.39/$47.99 per month equivalent)
Key Features:
- 15 InMail credits monthly
- Unlimited people browsing
- Business insights and analytics
- Competitor analysis tools
- Industry trend reports
- Full LinkedIn Learning access
Best for: Business owners, entrepreneurs, and sales professionals who need deeper insights and networking capabilities.
4. LinkedIn Sales Navigator Core
Monthly Cost: £79.99/$99.99 Annual Cost: £767.88/$959.88 (£63.99/$79.99 per month equivalent)
Key Features:
- 50 InMail credits monthly
- Advanced lead and company search
- Lead recommendations
- Real-time sales insights
- Custom lead lists
- Sales-focused homepage
- Advanced search filters
Best for: Sales professionals and teams focused on social selling and lead generation.
5. LinkedIn Sales Navigator Advanced
Monthly Cost: £119.99/$149.99 Annual Cost: £1,040/$1,300 (£86.67/$108.33 per month equivalent)
Key Features:
- All Core features
- TeamLink for warm introductions
- Smart Links for sales presentations
- Advanced reporting capabilities
- Team collaboration tools
- Extended network access
Best for: Sales teams requiring collaboration features and advanced reporting capabilities.
6. LinkedIn Sales Navigator Advanced Plus
Cost: Custom pricing (approximately £1,280/$1,600 per seat annually)
Key Features:
- All Advanced features
- CRM integration
- Salesforce data validation
- Microsoft Dynamics integration
- Enterprise-level reporting
- Custom implementation support
Best for: Enterprise sales teams requiring full CRM integration and advanced collaboration tools.
7. LinkedIn Recruiter Lite
Monthly Cost: £135/$170 Annual Cost: £1,344/$1,680 (£112/$140 per month equivalent)
Key Features:
- 30 InMail credits monthly
- 20+ advanced search filters
- Unlimited browsing
- Candidate tracking
- Basic ATS integration
- Team collaboration dashboard
- Hiring analytics
Best for: Individual recruiters and small hiring teams.
8. LinkedIn Recruiter Corporate
Monthly Cost: £720/$900 per seat Annual Cost: £8,640/$10,800 per seat
Key Features:
- 150 InMail credits monthly
- 40+ advanced search filters
- Bulk messaging (up to 25 at once)
- Advanced ATS integration
- Pipeline analytics
- Dedicated support
- Enterprise-level data ownership
Best for: Large recruiting firms and enterprise HR departments.
9. LinkedIn Learning
Monthly Cost: £31.99/$39.99 Annual Cost: £191.88/$239.88 (£15.99/$19.99 per month equivalent)
Key Features:
- 21,000+ professional courses
- Downloadable resources
- Course completion certificates
- Custom learning paths
- Mobile access
- Offline viewing
Best for: Professionals seeking skill development and continuous learning.
How to Choose the Right LinkedIn Account Type
Consider these factors when selecting your LinkedIn account:
- Primary Goal:
- Job searching → Premium Career
- Lead generation → Sales Navigator Core/Advanced
- Recruiting → Recruiter Lite/Corporate
- Skill development → LinkedIn Learning
- Budget:
- Consider annual billing for significant savings
- Evaluate ROI based on your specific use case
- Start with a lower tier and upgrade if needed
- Team Size:
- Individual users → Basic tiers
- Small teams → Advanced tiers
- Enterprise → Corporate/Custom solutions
- Feature Requirements:
- Basic networking → Free account
- Advanced search → Premium tiers
- CRM integration → Advanced Plus
- Bulk actions → Corporate tiers
Maximising Your LinkedIn Investment
To get the most value from your LinkedIn subscription:
- Start with the free trial period to test features
- Use all available InMail credits monthly
- Take advantage of advanced search filters
- Regularly review analytics and insights
- Utilise integration capabilities with your existing tools
Next Steps
Ready to upgrade your LinkedIn experience? Consider these actions:
- Evaluate your primary goals and budget
- Compare features across relevant tiers
- Start with a free trial of your chosen plan
- Track ROI metrics for your use case
- Adjust your subscription as needed
Need help automating your LinkedIn outreach and maximising your investment? Leadeth offers powerful automation tools that work with any LinkedIn account type to enhance your lead generation and networking capabilities.
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Note: All prices mentioned are current as of January 2025. Currency conversions are approximate and may vary. Contact LinkedIn directly for the most current pricing in your region.